Monday, September 26, 2011

107.7 The End

   107.7 The End (KNDD) is an alternative rock station based in Seattle, Washington. It started in 1962 as a station called KRAB, which played world music, jazz, and other eclectic types of music. The station had a few other attempts at commercial radio, most proving to be unsuccessful.



    In the weeks of August 1991, the radio station began to announce a cryptic message-"The end is coming"- between songs and during commercial breaks. On August 23, 1991 at 3 pm, the station officially changed it's name to KNDD "The End", and played their first song, R.E.M's hit single, "It's The End Of The World As We Know It." Under the slogan "the world famous end," the station played hit alternative rock songs. Shortly after The End's first broadcast, three local Seattle bands released albums that would shape the growing grunge culture in Seattle, and would solidify The End as a top FM station in the Seattle metropolitan area. Pearl Jam's "Ten", Soundgarden's "Badmotorfinger", and, arguably one of grunge's greatest influences, Nirvana's "Nevermind" were all released and shortly after, the grunge movement gained national attention.
   
      Today, The End remains one of Seattle's only alternative rock FM stations, and included several successful programs on the station. Most notably, Adam Corolla's morning show was very successful and was popular nationwide. After his show was cancelled in 2009, the station was left without a morning show, and began an on-air search for replacement. The search, which included local DJs and musicians, ended with the addition of Whitney "Red" Knoerlin and a brand new morning show.
The station also includes programs such as The End Unplugged on Sunday mornings, where they play acoustic and live versions of alternative rock songs. Sunday nights has The End's “Local's only” slot, where the only music played is performed by bands from the Northwest.
   
       In addition, The End throws annual concert events such as their holiday show, Deck the Hall Ball. Deck the Hall Ball is their biggest show of the year, and usually has big names grace the stage for the event, such as Modest Mouse, Muse, 30 Seconds to Mars, Metric, Phoenix, and the Black Keys to name a few. Endfest is The End's summer musical festival, and has had bands such as Blink-182, Bad Religion, Minus the Bear, Sonic Youth, Bush, and the Strokes.